About the Course

Bachelor of Business Administration (BBA) is an intensive 3 years (6 semesters) programme. It is a professional course beyond bookish knowledge. The endeavour in the course is to sharpens managerial skills. The BBA course under GGSIPU has been designed in such a manner that it provides a strong foundation in learning business disciplines and enables students in key competencies, essential for business management at graduate level. At DME, we provide various opportunities for students to learn more about real life situations in the business world. We organise expert lectures on management topics by eminent personalities from the corporate world. The course enables a student to acquire inter-disciplinary knowledge of all the functional areas of business as also obtain practical working background for a facilitated entry into a management position. In their six semesters spread across three years, we provide students the knowledge of accounting, finance, management, economics, human resource management, management information system, strategic management, auditing, legal environment and entrepreneurship development etc. Our course prepares the students for a full range of functions within the business world. Industry internship is a compulsory component of the curriculum for the completion of the course and helps students to understand the real corporate structure. For placement, we have an excellent placement cell. We provide personality development classes to our students to widen their future career options. The many options available after getting your BBA degree include pursuing further education (in most cases MBA), setting up your business and becoming an entrepreneur, or getting placed in various sectors including the FMCG sector, banking, IT companies etc.

FIRST YEAR

Semester I

  • Management Process and Organisation Behaviour
  • Business Mathematics
  • Financial Accounting and Analysis
  • Business Economics
  • Computer Application
  • Computer Application Lab

Semester II

  • Cost Accounting
  • Quantitative Techniques
  • E-Commerce
  • E-Commerce Lab
  • Business Communication
  • Business Environment

SECOND YEAR

Semester III

  • Business Laws
  • Marketing Management
  • Business Ethics and Corporate Social Responsibility
  • Management Accounting
  • Indian Economy
  • Environmental Science (NUES*)
  • NUES* – Non University Examination System

Semester IV

  • Human Resource Management
  • Financial Management
  • Research Methodology
  • Research Methodology Lab
  • Information System Management
  • Information System Management Lab
  • Managerial Skill Development (NUES*)
  • NUES* – Non University Examination System

Summer Training of Six – Eight weeks

THIRD YEAR

Semester V

  • Income Tax Law and Practice
  • Production and Operation Management
  • Service Marketing
  • Entrepreneurship Development
  • Goods and Service Tax (GST)
  • Summer Training Report

Semester VI

  • Project Management
  • Digital Marketing
  • International Business Management
  • Business Policy and Strategy
  • Sales and Distribution Management
  • Project Report

Prof. Ravi Kant Swami

Director

Head of Department MBA, Ph.D, University of Rajasthan, Jaipur

Read More…

Dr.(Brigadier) P K Saxena

M.Sc MMS, PGDM, Ph.D, Aligarh Muslim University, Aligarh

Dr. Suchi Goel

MA, Ph.D.(Eco.), Jamia Millia Islamia, New Delhi

Navya Jain

PGDM, PGDIM, Ph.D (Pursuing), Jamia Millia Islamia, New Delhi

Pooja Tripathi

MBA, M.Phil

Shelly Agarwal

B.Com (H), M.Com (Delhi School of Economics)

Prof. Dr. Azad S. Chhillar

MA, Delhi School of Economics Ph.D, Kurukshetra University, Haryana Former Director, Maharaja Surajmal Institute

Bindu Sharma

MBA, PGDM, Msc, LL.B (Pursuing) Ph.D, Mewar University, Rajasthan

Chandrani Ganguly

PGDM, MBA, B.Ed. Ph.D (Pursuing), Satya Sai University, MP

Shruti Auplish

MBA, Ph.D (Pursuing), Doon University, Dehradoon

Laxmi Rajput

B.Sc., MBA

Roli Wadhwa

B.A. (Eco), MBA, Amity University, Noida